CatCap, together with Globalscope member Tenzing Partners assists Luxembourg & New York based Talkwalker, a leading player in the social media analytics market, in securing a funding from Dutch venture capital company, Main Capital Partners.
The funding will allow Talkwalker to accelerate development of its existing social media analytics platform whilst expanding its sales teams in Europe and the US. A major part of the funding will be invested in the further development of its existing artificial intelligence capabilities. This will accelerate the implementation of revolutionary new features which will join existing features such as Talkwalker’s business impact metrics, image recognition, IQ Apps and the virality map.
As a leader in the social media listening and analytics market which is expected to grow to $5,4B by 2020 (source market research firm MarketsandMarkets), Talkwalker’s clientbase has been doubling on a yearly basis reaching currently over 600 including major brands, agencies, and consultancies, and covering a broad range of sectors: pharmaceuticals, luxury goods, FMCG, telecoms, hospitality, and retail. The current funding will support the rapid growth of the company and ensure a sustainable leading position in the social media analytics market.
Talkwalker CEO, Robert Glaesener, said, „Our customer base is increasing daily. This substantial investment from Main Capital will allow us to continue building our company with the expansion of our sales and marketing teams, and further develop our product so we can optimize the social performance of our clients through sophisticated and powerful analytics and insights.“
About Talkwalker
Talkwalker is one of the world’s leading social data intelligence companies. Its cutting-edge technology provides actionable social media insights through real-time social listening and advanced social media analytics. Talkwalker helps marketers to prove the value of their social efforts and enhances the speed and accuracy of business decision-making. Talkwalker’s state of the art social intelligence platform monitors and analyzes online conversations on social networks, news websites, blogs, forums and more, in over 187 languages. Its 1500 servers process 500 million posts from 150 million websites every day. Talkwalker’s unique social intelligence software was selected to become a Twitter Official Partner in 2014. The Talkwalker social intelligence platform is used by over 600 clients around the world, including Microsoft, HPE, Volkswagen, Benetton, and communications specialists such as Peppercomm, Publicis, Ogilvy, and Weber Shandwick.
About Main Capital
Main Capital is a private equity investor with an exclusive focus on the software sector in the Benelux and Germany. Within this sector, we are the most specialized company in management buyouts and later-stage growth capital. Main Capital has approximately € 150 million under management for investments in mature but growing software companies in the Benelux and Germany. An experienced team of professionals manages the Private Equity Funds. In the current portfolio of Main Capital are rapidly growing (SaaS) software companies like OBI4wan, Axxerion, b+m Informatik, Ymor, Roxit, OnGuard, Sharewire, SecondFloor, ABIT/EuroSystems, Sofon Connexys, Regas, ChainPoint, RVC and TPSC. Main Capital realised many successful exits like IASO to GFI/Solarwinds, Zetacom to Gilde Healthcare, Actuera to Waterland Private Equity and VisionWaves to IFS AB.
About CatCap und Globalscope
CatCap and the international M&A network Globalscope offer integrated cross-border M&A consulting services for medium-sized transactions. CatCap – a partner led corporate finance firm – advises businesses and shareholders to realise their strategic objectives ensuring the highest level of quality. CatCap is based in Hamburg and Munich with 26 employees. Globalscope has 51 members in 41 countries with more than 500 professionals worldwide.
For further information, please visit www.catcap.com and www.globalscopepartners.com