Rakuten plans to run Fits.me as a standalone business continuing to develop its technology and to support and grow current and future clients. It expects the acquisition to further strengthen its e-commerce offerings and marketing solutions by providing a greater personalization of the retail experience for shoppers while driving operational insights and efficiencies for retailers.
Globalscope member Cobalt advised the founder management team on their personal terms on the exit with the venture capital investors and the buyer. Terms of the transaction were not disclosed.
About Fits.me
Fits.me enables leading apparel brands, retailers and merchants to engage with their shoppers, personalize their purchase journey and enjoy valuable operational insight through a portfolio of solutions centered on Fits.me’s expertise in fit preferences. The company employs over 60 operations and commercial staff in London, New York, and at three sites in Estonia, which provide its development, research and support operations. For further information, please visit the website.
About Rakuten
Rakuten, based in Japan, is one of the leading electronic commerce and Internet companies worldwide. The Rakuten Ecosystem, which is formed by various services offered by Rakuten Group, is a one-of-a-kind member-based business model that connects Rakuten services through the Rakuten Super Points reward system. For further information, please visit the website.
About CatCap & Globalscope
CatCap and the international M&A network Globalscope offer integrated cross-border M&A consulting services for medium-sized transactions. CatCap – a partner led corporate finance firm – advises businesses and shareholders to realise their strategic objectives ensuring the highest level of quality. CatCap is based in Hamburg and Munich with 20 employees. Globalscope has 45 members in 38 countries with more than 500 professionals worldwide. For further information please visit www.catcap.com and www.globalscopepartners.com.
(Quelle)